
Accelerate Your Personal Brand: Craft a Brand That Gets You Hired, Followed, & Paid
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📚 What You Will Learn
Day 1: Unlock Your Unique Value
- Discover Your Core Identity: A guide to answering the question: “What do I want to be known for?” and “Who needs to hear my message?”
- Craft Your Brand’s North Star: Define your mission, vision, and purpose within a personalized framework
“Your brand is what people say about you when you’re not in the room.” – Jeff Bezos
Day 2: Master Storytelling That Sells (Without Sleaze)
- Creating a Compelling Narrative: Structuring a story that blends vulnerability, expertise, and results by educating, inspiring, and connecting.
- Sharpen Your Value Proposition: crafting a value that makes audiences think: “I need this person in my life!”
Day 3: Dominate Visibility—Online & Offline
- Optimize LinkedIn Like a Pro: use SEO hacks to get noticed by recruiters and clients
- Building Content Strategy That Doesn’t Burn You Out: Learning the “5:3:2 Rule” for balancing promotion, education, and personality
- Network with Purpose: Scripting for awkward events, cold DMs that get replies, and collaborations that scale your reach.
Day 4: Launch with Confidence
- Polish Your Brand Toolkit: Finalizing LinkedIn headline, website bio, and social media bios with peer feedback
- Create a No-Fail Action Plan: breaking down big goals into weekly habits (e.g., “Post 2x/week + DM 3 industry leaders)
- Stay Consistent Without Burning Out: Use the “Rule of 7” to reinforce your brand message across platforms.
Activity: Creating a Personal Brand Roadmap with milestones for 30/60/90 days.
Who Should Attend
- Ambitious Professionals
- Job Seekers & Career Changers
- Students & Grads
- Entrepreneurs & Solopreneurs
- Executives & Leaders
Requirements
- Stable Internet Connection
- A Reliable PC or Desktop
- Notebook and a Pen
Cost
- Full Access Fee of KES. 2000
- Direct Transfer/Pesalink Account Number: NCBA Bank: 6853540017
- Mobile Money: Paybill No: 880100 A/C No: 6853540017